• PT Sahabat Utama TraCo was founded at June 1st, 1992 and start to occupied at Green Ville, West Jakarta in Jan 1995 until now.
  • Rotring was the first brand that we brought in to selected channel of Gramedia. And in 2001, followed by Parker and Waterman exclusive Pen.
  • Gramedia Pintu Air, Melawai, and Matraman were our first establishment.
  • PT Sahabat Utama has been growing as one of the largest stationery company in Indonesia. With the capacity and capital that were owned by us at this time, in our future will be able to give the service that was oriented in satisfaction and the customer’s trust.


Company Vision

Distribute world class stationery brands in Indonesia


Company Mission

  • People Development
  • Commited to excellent service level
  • Implementing the right distribution system nationally
  • Ensuring the availibility of product in major channel/customer
  • Maintaining the company's top position in the market